Promotions & Gifts
Intelligent Business Solutions recognizes the subtle yet powerful impact that promotions and gifts can have on the growth of any company. That’s because the only thing more important than generating new business is keeping the base of business that you already have. By choosing to invest in this area of marketing strategy, you’re both positioning yourself correctly within the marketplace and also building and cultivating loyalty with your current customers.
At IBS, we offer a full range of promotional products and gift ideas, and we can suggest the correct approach to utilizing these tools for the development of your business. By supplementing your current efforts with these often overlooked tools, you can magnify the impact of those efforts and also accelerate the results that you receive.
Click here to visit our promotional products online catalog.
The most common uses for promotional products include the following:
Tips for Ordering Promotional Products
Have a budget per item in mind: For many products, a wide variety of items is available in different price ranges. For example, there’s a huge difference between the price of a standard ballpoint pen and the price of a deluxe fountain pen. By knowing in advance what you want to spend, you can expedite the ordering process.
Plan ahead: A retiring employee doesn't want a gift the day after their party, and shirts ordered for a trade show will be useless after the event is over. Talk to your sales representative at least four months in advance about items for a special event or product launch.
Proofread carefully: Promotional products are billboards for your company. How would a potential customer view your firm if your pens say, "We Am to Please" instead of "We Aim to Please"?
Remember to present a consistent image: If your company sells high-end automobiles, don't buy cheap pens to hand out to customers. Be consistent about the use of corporate logos and slogans. At the same time, realize that ink looks different on various substrates, and designs on clothing naturally look different than designs on paper. If you’re a stickler for color matches, ask us for the best ways to accomplish this before you place an order.
Voice special concerns: For example, if you want to buy only apparel that is made in the United States, say so early in the product selection process.
Payment: Be prepared to pay for part of the order up front.
Ask for samples: Seeing an object up close can tell you a lot more about product quality than a picture in a catalog.
